Planning on moving your site to a new domain? How do you do it without losing rank or hurting your site’s performance in Google search results? The Google Webmaster Tools Team member Ríona MacNamara posted a best practices for moving your site to a new domain.
The aim should be to make the transition invisible [...]
All markets fluctuate, economic cycles come and sometimes go just as fast as they arrived, businesses rise and fall. But some companies survive and even thrive in periods of economic recession not to mention the companies that make the right marketing moves, emerge from the economic downturns in a stronger position.
Since you are here you [...]
It may be difficult to imagine a successful PPC campaign that doesn’t include Google and Yahoo!, companies that limit themselves to just the top two or three may be missing out on profitable traffic.
The exact same reasons Google and Yahoo! are essentials to any SEM effort is the exact same reasons it has become increasingly [...]
CTR, CPC, Conversion Rates. What you should be tracking on your PPC campaigns yet hardly anyone does.
Do you know how well your campaign is performing? Are you making money? How many visitors are visiting your site? How many visitors do you convert to sales leads/sales each month? What pages on the site are they visiting? [...]
